Bloomberg campaign brings on former Facebook and Foursquare executives to run digital ads

[livingston]

Bloomberg campaign brings on former Facebook and Foursquare executives to run digital ads
Former New York Mayor Michael Bloomberg has been quietly assembling a squad of tech executives to run digital advertising for his presidential campaign, as uncovered in a new report by CNBC. The report centers on a firm called Hawkfish, a digital ad startup that’s currently embedded within the Bloomberg campaign.

According to the campaign, Hawkfish was founded earlier this year, hiring Facebook’s former chief marketing officer Gary Briggs as one of the first employees. Former Foursquare CEO Jeff Glueck joined earlier this month, as reported by CNBC. The firm was active in 2019 races in both Virginia and Kentucky, operating as a general Bloomberg-aligned ad firm meant to counteract a perceived Republican advantage in digital ad targeting

Bloomberg campaign brings on former Facebook and Foursquare executives to run digital ads

A former Facebook marketing chief is running the campaign’s in-house ad team

www.theverge.com

 

[livingston]

Bloomberg, a billionaire former three-term mayor of New York, started building the company early in 2019, before he decided to seek the Democratic presidential nomination, the campaign aide said. While the campaign declined to say how much Bloomberg has invested in the company, Bloomberg has said he will spend over $100 million on anti-Trump digital ads. His campaign has already spent at least $13 million on Facebook and Google spots.

Bloomberg, who was dedicated to denying President Donald Trump a second term before he entered the Democratic race, built Hawkfish with the intention of overpowering the formidable data operation assembled by the Republican National Committee and Trump’s cash-flush campaign.

Hawkfish appears to have been assembled in secret. It has no public website. A search of elections databases turned up no financial records connected to work for other Democratic causes.

No other candidate in the 2020 race is known to have created a vendor designed to aide their bid.
Key Points

• A technology company called Hawkfish, with former executives from Facebook and Foursquare, is helping Bloomberg’s 2020 presidential bid.
• Soon after Hawkfish incorporated in the spring, it started working on races in Virginia and Kentucky, where Democrats scored key victories in November

Mike Bloomberg is plowing millions of dollars into a secretive tech firm he founded months ago as he seeks the White House

Mike Bloomberg quietly created a technology company called Hawkfish that is helping his 2020 campaign for president. The firm boasts former executives from Facebook and Foursquare.

www.cnbc.com

 

[phatfarmerbob]

I saw one of his ads on YouTube the other night. It sucked. That’s another thing about the left, not only can they not meme, they just aren’t creative. Such a bland lousy ad.

 

[meketrefe]

Most digital csmpaigns work best diversified. A massive facebook digital campaign is a waste of money so great, go ahead and keep feeding those goons.

 

[Carlos Hathcock]

Bloomturd:
"I'm going to spend billions to win the presidential election, defeat Donald Trump, and become president of the United States."

The Nation:
"Sounds amazing! What are you going to do once you're in office?"

Bloomturd:
"Uhhhhhh....."

 

[repete]

I was going to say I wish someone would shoot that son of a bitch but that wouldn't be good as gun owners in general would be blamed, so I hope his helicopter crashes instead!

 

[Acer-m14]

waiting to see his ad's on FB to pop up so i can flag them as sexually inappropriate